October 12, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • Why you need to be open to discovering your blind spots and discovering how things might change in your live to create more success
  • Why 97% of the population is driven by their feelings rather than their commitments or their goals or their intent.
  • Why you must honest with yourself. To be a scientist and ask, Why did I feel that? Where's that coming from? Why did I do that? Where was that coming from?


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October 10, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • Why you might be lacking clarity in your messaging, clarity in your vision, and often clarity in your offer.
  • Why you don't want to present yourself as the hero and forget to present what transformation the audience or your customer's going to have.
  • Why you must ask and answer 3 key questions about your offer before you make one.


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October 7, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • Why you don't want to get caught up in the social media echo chamber.
  • Why you don't want to swipe or emulate what the leaders in your industry are doing.
  • Get old direct mail sales letters and to write them out by hand, copy them down onto a physical piece of paper, a yellow, legal pad and a pen and write them word for word.


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October 6, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • Why you do not want this self talk: I love what I do, but I hate to sell, because hate is a strong word.
  • Why you must start changing the negative approach that you have to the only thing that drives business—selling.
  • Why you need to stop sending signals that say you are bothering someone and using language that says, I don't mean to bother you.


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October 5, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • You want to make sure that when your audience is searching on Google, Especially when they're searching your own brand name, that they see the message as you intended.
  • Why you need to educate Google like you would a child.
  • Don't make the mistake Amazon did for over 20 years.


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