October 24, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • How do you actually find and book paid gigs, emphasis on the paid part?
  • How to avoid one of the biggest mistakes that a lot of speakers make, especially early on, is going to go too broad and vague.
  • Why you must treat speaking as a business.


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October 21, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • How do we increase sales with data driven creative marketing
  • The biggest mistake is to throw a bunch of tactics around and hope that somehow they work without having a strategy to unify everything.
  • Why you must work backwards and optimize the approaches that are actually working.


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October 19, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • The real problem that we're solving is we're stopping the high turnover and improving the low level of employee engagement
  • Why the tendency to just throw money at the workforce is usually a good short term fix but it really makes the problem worse in the long term.
  • Why all tasks are not created equally and do not have the same bottom line value.


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October 17, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • Why it's easy for us to recall folks who genuinely helped us and were really effective salespeople.
  • What we can do to make selling less like rejection and more like play in a game that you don't necessarily win a hundred percent of the time but you still enjoyed it even if you didn't win.
  • What you do to be more intentional about creating more of those conversational opportunities.


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October 14, 2022

SBS Podcast

What You’ll Learn From This Episode:

  • Why figuring out how to take that into a more scalable model that takes less time is the next code to crack in the expert model.
  • Why you need to find and lean on someone you can trust.
  • If you don't have a way to predictably generate on profile leads, you don't have a business.


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