What You’ll Learn From This Episode:
- How do we increase sales with data driven creative marketing
- The biggest mistake is to throw a bunch of tactics around and hope that somehow they work without having a strategy to unify everything.
- Why you must work backwards and optimize the approaches that are actually working.
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Pamela Wilson is a 30-year business owner. She’s a digital marketing expert, executive coach, keynote speaker, and the founder of PamelaWilson.com. She's the author of two popular books on content marketing: Master Content Marketing and Master Content Strategy.
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“Fear missing the opportunity more than you fear the failure" – Aaron Walker