What You’ll Learn From This Episode:
- How to make your business perform to the level that you envisioned it
- Avoiding the feeling of being on a treadmill that gets you nowhere
- Applying the 3 inarguable laws in your business
Related Links and Resources:
When you go to www.meetcoachsteve.com you schedule a time with me absolutely free, and I'll invest an hour or two to help you actually sketch that lifetime best strategy and let you run with it.
Steve Dailey is a pioneer and a 30-year veteran in the industry of business coaching and Founder of Entrepreneur Excellence™. As a zealous advocate for entrepreneur success, he has guided thousands to lifetime best achievement in small business. Steve has produced best-selling audio programs, co-hosted a radio show attracting audiences from over 13 countries, contributed to 5 best-selling books on business success, and created dozens of pivotal frameworks and models that guide a new definition for entrepreneurial success. He is also an avid outdoor adventurer where he has learned that daring the perimeter of physical possibility translates into a redefinition of one’s personal potential while anchoring the principles of lifetime best success.
Here are the highlights of this episode:
1:50 Steve’s ideal Client: Ideally and a little bit more specifically, they are entrepreneurs and solopreneurs in what I called 'the second half of life'. They're seasoned in business usually, they're seasoned in life, and that usually somewhere over 40 and more typically, have not yet hit that pivotal 7 million or 7-figure 1-million-dollar income level.
2:35 Problem Steve helps solve: In one word; underachievement. Their business is not performing at the level that they envisioned when they started the thing in the first place. And moreover, on the way to building it they designed it unconsciously so they hijacked the rest of their life. And so, we fix that whole equation and basically design their business so that it works as well without them as does with them.
3:27 Typical symptoms that clients do before reaching out to Steve: First, let me say that most of the time they let these feelings conjugate too long before they finally come to me. So, they feel like they're on a treadmill, they feel like they get to nowhere, it's common. Tried everything, did everything and just kept going and kept working. They feel like they're working for their businesses instead of the businesses working for them. And there's a frustration around that lack of the independence that they wanted when they started the business in the first place. Finally, there is a feeling of desperation; "where are the next leads? Where is the certainty for durability in success especially in this particular time or during the post marketplace disruption" all of those things just amplified.
4:50 What are some of the common mistakes that folks make before finding Steve and his solution: Primarily, the biggest thing that I see is spending too much time and too much money on gurus, programs, all those prolific stuffs that's available on the internet and marketing today to fix a part of the business. It's really important to look at the business as a whole, and make sure that you're addressing the fundamental design of the business as well as your role inside of your own business. The other big mistake is that we touch on waiting too long to find a solution that's really going to help you from a long-term perspective.
5:56 Steve’s Valuable Free Action (VFA): It ties to the topic title. It actually breaks into 3 things but I think you follow me here, it's to honor what I call '3 inarguable laws for entrepreneur excellence.' The first one is to take care of the 'goose' or it won't lay a golden egg; if you won't take care of yourself pretty soon, you're going to feel this frustration, burnout, never ending treadmill, etc. And I got all kinds of frameworks and processes for these things but you can do that by simply making a decision at the beginning of the day to put yourself first and then the business. The second law is that if you want to catch the biggest waves, you have to swim out past your island; which means that you would need to recognize that you unconsciously built an island that you're camping out on in a way that you designed your business. And to break free from that, that can be a simple decision tomorrow that you're going to start looking for different ways of being a successful entrepreneur, thinking bigger, etc. And the final law is that the 'kicking-ass' is not a 'do-it-yourself' project; as you said, what's great about entrepreneurs is we like to do things ourselves and a sort of pitfall we would like to do ourselves. And so, collaboration is absolutely a key. What can you do today or tomorrow? The first thing is to look for people around you, they're plenty smart, they can help you solve problems and get to work on a collaborative process.
7:58 Steve’s Valuable Free Resource (VFR): Go to meetcoachsteve.com, I put together hundred versions of things that can give people value, but I've found that the most valuable thing that I can give to somebody is an hour or two of my time to help them really think about what really defines a lifetime best success strategy. When you go to meetcoachsteve.com you schedule a time with me absolutely free, and I'll invest an hour or two to help you actually sketch that lifetime best strategy and let you run with it.
8:57 How do I know if my business is working in a way that will ultimately get me to success? I know I'm working hard, I know I'm using a lot of things that I learned over a number of years that I've been doing this but how would I know if it's working? My simple answer to that question is, is your business right now supporting an extraordinary life? If it's not, or you don't feel like it is, you feel like it's out in the untouchable distance then your business is not operating as it should. We can correct that and there's a lot of great formulas for that.
“It's really important to look at the business as a whole, and make sure that you're addressing the fundamental design of the business as well as your role inside of your own business.” " – Steve Dailey