What You’ll Learn From This Episode:
- A simplify and strategic way to reach out to people in LinkedIn
- Why LinkedIn messaging is the best way to start a conversation
- How LinkedIn inside tag helps you identify your visitors
Related Links and Resources:
Go to www.tedprodromou.com/messages and you get free access to his Masterclass called "LinkedIn messages that sell", which Ted usually charge 297USD for that course.
Ted Prodromou, America’s Leading LinkedIn Coach, is the award-winning, best-selling author of 5 books including Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business (Entrepreneur Press). Ted is a social selling expert and the founder of Search Marketing Simplified, LLC, that's a full-service social media marketing agency.
The SMS team creates advanced LinkedIn and social media lead-generation strategies for small to medium-sized businesses with over $100 million in revenue generated for his clients.
Here are the highlights of this episode:
1:48 Ted’s ideal Client: Anybody that really needs LinkedIn to generate business. People who asked what do I do on LinkedIn, I don’t know what to do or anything. Treat people like you're meeting face-to-face. Remember those old days when we used to go to conferences together, and meet each other, it's a person having a conversation with.
2:37 Problem Ted helps solve: I really help simplify how to reach out to people on LinkedIn, to come up with that strategy. How to get on LinkedIn every day and spend 15-20 minutes and get clients.
3:06 Typical symptoms that clients do before reaching out to Ted: In the last two months have been a total shift on how businesses is working. CEOs are now going to LinkedIn every day to reach out to each other and say how are we going to get out of this mess.
3:40 What are some of the common mistakes that folks make before finding Ted and his solution: Remember the first time we met at the conference, if I came out to you and say "Hi I'm Ted. I'm the best-selling author of ultimate guide on LinkedIn for business" Would you like to hire me? That's pretty much what people are doing these days.
4:23 Ted’s Valuable Free Action (VFA): LinkedIn messaging is the best way to start a conversation with people. Not to sell, but to start a casual conversation like what we're having here today. That leads into mail back and forth, and get to know if we can trust each other.
5:39 Ted’s Valuable Free Resource (VFR): I just did recently "LinkedIn messages that sell", you don't really want to sell but you want to build-in relationships.
Go to www.tedprodromou.com/messages and you get free access to that, which I charge 297USD for that course.
6:31 How do you find the right people on LinkedIn? I get 30 to 50 invitations a day that people come to me. But when I go out and find people, there's a thing called a LinkedIn inside tag in the advertising section. You don't have to run ads, but you put this little code on your website. Every visitor that comes to your website, matches up with LinkedIn profile information. It told me that 60% of my website visitors are in Business Development & Sales, and all of my marketing materials and courses are for coaches, small business owners and consultants. It’s a whole new revenue stream.
I consider myself a farmer, I'm planting a seed every day, I'm not going for the kill. I'm just planting seeds. People see my content all day long and they say "I need to hire Ted." My phone's ringing off the hook right now since this whole pandemic.
“I consider myself a farmer, I'm planting a seed every day, I'm not going for the kill. People see my content all day long and they say I need to hire Ted!” – Ted Prodromou