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What You’ll Learn From This Episode:
- Finding the right way to market your courses
- Knowing what to do next after creating the course
- Applying a launch strategy that fits you
More...
Related Links and Resources:
Eman is giving a free launch planning app which is perfect for your very first course launch. It can be found at www.launch.scribesmith.co/ and fill-in information required like how big your list is, etc. It will provide a calendar and task list that will guarantee the success of your launch.
Summary:
Eman Zabi is the founder of The Scribesmith - a launch copywriting agency that specializes in research-based strategy and conversion copy for digital products. As a part of The Scribesmith’s umbrella, she created The Conversion Kits, brainstorming decks to help entrepreneurs raise conversion, and Terrain, a curated course marketplace for entrepreneurs.
Eman graduated with a degree in International Politics from Georgetown University (which explains her love for the nerdy stuff) and has been writing for as long as she can remember. When not working, she can be found drinking copious amounts of tea, playing with her cat, Cat, and cooking up new ideas for the Scribesmith team to take on.
Here are the highlights of this episode:
Eman happily helps those who are launching courses and memberships; also, those who have a great content but have difficulties marketing their courses. She believes that there are a lot of courses out there, and the popular ones are not necessarily the best ones either she says. She makes sure her clients get their ideal audience because creating a course itself takes a lot of emotional energy, that's why she advises to know the launch strategy that fits you.
Eman’s Valuable Free Action (VFA): Her tip is for everyone to have a healthy, solid list and make sure to email them at least once a week.
“There are so many courses out there; and the most popular courses aren't necessarily the best ones" – Eman Zabi